Developing a Seasonal Marketing Campaign Calendar

Develop a comprehensive year-long marketing campaign calendar focused on increasing customer engagement through seasonal events and holidays. Start by identifying key dates and events relevant to [industry or business type]. For each month, outline a strategic theme and propose creative marketing tactics such as advertising ideas, social media campaigns, and promotional events. Include specific goals, target audiences, and suggested content types for different platforms. Consider budget constraints and provide metrics for measuring success. Utilize any industry-specific examples or previous successful campaigns if available. Organize the plan in a clear format with monthly breakdowns and specific action steps.