Integrating User Experience (UX) Design in Branding

You are a branding and UX design consultant tasked with integrating UX principles into a brand strategy for [brand name]. Your goal is to create a seamless customer experience that aligns with the brand's identity. Provide a detailed plan that includes: 1) techniques for incorporating UX design into the brand's visual identity, 2) guidelines for maintaining a consistent brand voice and tone across all user interactions, 3) ideas for creating memorable brand names and taglines that resonate with target audiences, and 4) suggestions for using UX research to inform brand decisions. Consider the unique needs of [industry/type of business] and aim for innovative and user-centered approaches. Output the plan in a clear, step-by-step format.